Privacy Policy

1. Introduction

Welcome to DraftKing ("we," "our," or "us"). We operate an online gaming and sports betting platform dedicated to providing a secure, entertaining, and responsible gaming environment. We understand that you trust us with your personal and financial information when you use our services, and we take this responsibility incredibly seriously.

This Privacy Policy outlines the types of information we collect from users ("you" or "players") via our website (http://eng-draftking.com), mobile applications, and associated services. It explains how we use, disclose, and protect this information. By creating an account, accessing our games, or using our services, you agree to the collection and use of information in accordance with this policy. If you do not agree with the terms set forth herein, please do not use our services.

We are committed to transparency. This policy is designed to comply with applicable data protection laws, including relevant state-specific gaming regulations and consumer privacy acts within the United States.

2. Information We Collect

To provide a regulated and secure gaming experience, we must collect specific categories of data. This information helps us verify your identity, process transactions, and improve our services.

A. Information You Provide Directly

When you register for a DraftKing account, contact support, or participate in promotions, you voluntarily provide us with personal information, including but not limited to:

• Identity Data: Full legal name, date of birth, Social Security Number (SSN) or last four digits (for age and identity verification as required by law), and government-issued ID copies.
• Contact Data: Email address, physical mailing address, and phone number.
• Financial Data: Bank account details, payment card information, and billing addresses necessary for deposits and withdrawals.
• Profile Data: Username, password, preferences, feedback, and survey responses.

B. Information Collected Automatically

As you navigate our platform, we automatically collect technical data to ensure system security and optimize performance. This includes:

• Device Information: IP address, browser type and version, time zone setting, operating system, and unique device identifiers (e.g., MAC address, IMEI).
• Geolocation Data: Precise location data derived from Wi-Fi signals, GPS, or Bluetooth. DraftKing requires this data to ensure you are physically located within a jurisdiction where online gaming is legal.
• Usage Data: Details of your visits, including traffic data, logs, the games you played, the duration of play, button clicks, and page interaction information.

C. Information from Third Parties

We may receive information about you from third parties, such as identity verification services, credit bureaus, and fraud prevention agencies. This allows us to confirm your eligibility to play and protect our community from fraudulent activity.

3. How We Use Your Information

We use the collected data for specific business purposes defined by legal requirements and operational needs:

• Service Provision: To create and manage your account, process bets, execute deposits and withdrawals, and provide customer support.
• Legal Compliance: To verify your age and identity (Know Your Customer - KYC), monitor for money laundering (AML), ensuring you are not on self-exclusion lists, and comply with state gaming board audits.
• Geolocation Verification: To strictly enforce geo-fencing rules that prevent access to real-money gaming from outside permitted states.
• Marketing & Personalization: To tailor your gaming experience, recommend games based on your history, and send you promotional offers, newsletters, or bonuses (where you have opted in).
• Platform Security: To detect, prevent, and address technical issues, fraud, security breaches, or abuse of our terms of service.

4. Information Sharing & Disclosure

DraftKing does not sell your personal information to third parties for their independent marketing purposes. However, we may share your data in the following circumstances:

Service Providers

We share data with trusted third-party vendors who perform services on our behalf, such as payment processing (e.g., PayPal, Visa), identity verification, geolocation tracking, data analysis, email delivery, and hosting services. These providers are contractually obligated to protect your data and only use it for the purposes we specify.

Legal & Regulatory Authorities

We may disclose your information if required to do so by law or in response to valid requests by public authorities (e.g., a court order, a subpoena, or a request from a state gaming commission). We cooperate fully with law enforcement to prevent illegal activities.

Business Transfers

In the event of a merger, acquisition, reorganization, bankruptcy, or sale of assets, your information may be transferred as part of that transaction. We will notify you via email and/or a prominent notice on our website of any change in ownership or uses of your personal information.

5. Cookies & Tracking Technologies

We use cookies, beacons, tags, and scripts to enhance your experience. A cookie is a small text file stored on your device that helps us recognize you.

• Strictly Necessary Cookies: Essential for the website to function (e.g., allowing you to log in and access secure areas).
• Performance & Analytics Cookies: Help us understand how visitors interact with the site, allowing us to improve load times and fix errors (e.g., Google Analytics).
• Functionality Cookies: Enable the website to remember choices you make (such as your username or language) to provide a more personalized experience.
• Targeting/Advertising Cookies: Used to deliver advertisements relevant to you and measure the effectiveness of our marketing campaigns.

You can control or delete cookies via your browser settings. However, disabling strictly necessary cookies may prevent you from using core features of the DraftKing platform, such as placing bets or depositing funds.

6. Data Security

The security of your data is paramount. DraftKing employs defense-in-depth strategies to protect your information:

• Encryption: All sensitive data transmitted between your device and our servers is encrypted using Secure Socket Layer (SSL) technology. Financial data is stored using industry-standard encryption protocols.
• Access Controls: Access to personal data is restricted to authorized employees and contractors who need to know that information to process it for us.
• Regular Audits: We conduct regular security audits and vulnerability assessments to identify and mitigate potential risks.
• Firewalls & Monitoring: Our infrastructure is protected by advanced firewalls and intrusion detection systems that monitor for suspicious activity 24/7.

While we strive to use commercially acceptable means to protect your personal data, no method of transmission over the Internet is 100% secure. We cannot guarantee absolute security but commit to responding promptly to any security incidents.

7. Your Rights & Choices

Depending on your location (e.g., California under CCPA), you may have specific rights regarding your personal information:

• Right to Access: You can request a copy of the personal data we hold about you.
• Right to Correction: You can request that we correct incomplete or inaccurate data.
• Right to Deletion: You can request that we delete your personal information, subject to our legal obligations to retain data for regulatory or tax purposes (e.g., gaming records must often be kept for 5+ years).
• Right to Opt-Out: You can opt-out of receiving marketing communications from us by following the unsubscribe link in our emails or updating your account settings.

To exercise these rights, please contact our Data Protection Officer via the methods listed in the "Contact Us" section. We will respond to verified requests within the timeframes mandated by law.

8. Children's Privacy

Our services are strictly intended for individuals aged 21 and older. DraftKing does not knowingly collect, use, or disclose personal information from children under the age of 21. If we become aware that we have collected data from a minor, we will take immediate steps to delete such information and terminate the associated account. If you believe a minor has provided us with personal data, please contact us immediately.

9. Contact Us

If you have any questions, concerns, or complaints regarding this Privacy Policy or our data practices, please do not hesitate to reach out to our support team.